A clear brand to build on with the content to bring it to life.
For purpose-driven brands with something special to say. I help you find strategic direction that gives you clarity to drive your business and then create the content that tells that story.
Most brands get strategy from one person and content from another — and the two never quite line up. I do both, so your content is built on your strategy from one trusted pair of hands.
You’re in the right place if…
Your business is growing, but your brand lives in people’s heads - not on paper.
You’re working with agencies, freelancers or new hires and there’s no single source of truth.
You’re losing time approving everything because no one knows what “on brand” actually means.
You want clarity, not another deck you’ll never use.
Nodding along enthusiastically?
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The Content Library
A strategist-led shoot day that gives you a whole bank of ad-ready content built on your strategy and commercial goals. One planned day, 10–15 edited videos to use across all your channels, including paid, organic and email.
Brand Strategy
The foundations. For growing businesses who need brand clarity on paper - not just in their heads.We define your purpose, positioning and personality and turn them into a clear source of truth your whole brand can build on.
Fractional Head of Brand & Content
Senior brand leadership without the full-time hire. I join your team as your brand guardian and creative director — shaping strategy, overseeing execution and keeping everything on brand as you scale.
Hello, I’m Jenni!
I’m a brand strategist and creative director with over ten years experience in the marketing world. I absolutely love creating content that tells the story of the brand and I only work with products I genuinely rate, so what you get always feels authentic.
My mix of know-how for creative that actually works and a proper eye for detail, makes me a creative director you can trust with your brand.
Interiors, homeware, kitchen and beautiful lifestyle products are where I feel most at home. I also have a side-kick called maltipoo, who’s ready to shine for any pet brands if there’s a treat up for grabs.
Clarity, then content that performs
Brand building doesn't need more frameworks or fluff. I strip things back to the fundamentals — purpose, positioning and personality — then create content built on those foundations. The result: faster decisions, consistent marketing without constant oversight, and a brand that supports growth rather than slowing it down.